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Why is my AdSense revenue decreasing?

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Why is my AdSense revenue decreasing?

Drops can be caused by anything from irrelevant ads being displayed, invalid clicks or even a drop in the cost-per-click for a particular keyword. Determining the cause must be done on an account-by-account or site-by-site basis.

How can I increase my AdSense Earnings 2022?

Lets get into the details without much ado on increasing your CPC and CTR rates using Google AdSense PPC ads.

  1. Website Niche.
  2. Find profitable keywords.
  3. Create compelling ads that attract visitors to click.
  4. Quality content is the key.
  5. Create converting landing pages.
  6. Visitors location.
  7. Nurture your SEO efforts.

How do you increase ad revenue?

Content quality is essential for ad revenue. The advertiser pays for views or clicks, which requires an audience and high traffic. And the best way to increase traffic is to provide good-quality content. That’s why placing ads within low-quality content is unlikely to generate revenue.

Why rpm is low in AdSense?

This fluctuation is essentially caused by ad spending on the advertiser’s side. So, if something like the price of a keyword decreases significantly and a publisher’s highest paying ad displays are based on that particular keyword, their RPM earnings will also decrease significantly.

Which ads pay the most?

10 Best CPM Ad Networks for Publishers

  • Adcash.
  • Exponential (Formerly Tribal Fusion)
  • BuySellAds.
  • Propeller Ads.
  • UberCPM.
  • Conversant Media.
  • Adbuffs. Adbuffs is also a CPM and a CPC ad network.
  • Media.net. Media.net is one of the world’s leading ad networks.

How do I maximize ad revenue on my website?

Let us look at some techniques which can improve/optimize/increase ad revenue of your website, without any changes to the traffic….Increase Ad Revenue from Website: 6 Simple Tips

  1. Try Different Ad Placements.
  2. Experiment With Sizes.
  3. Compare Ad Networks.
  4. Ad Types & Ad Designs.
  5. CPC vs CPM.
  6. Continuous Optimization.

Why is my YouTube revenue decreasing?

That’s because advertising rates dropped by nearly 50% during the pandemic. In fact, many creators saw their income drop despite their views increasing. And Google’s parent-company, Alphabet, reported an 8% drop in its advertising revenue in Q2 2020, it was their first ad revenue decline in 26 years!

Are pay-per-click ads worth it?

Pay Per Clicks ads are usually worth it because the visit generated brings in more than what the click is worth and the searcher is committed to buying. PPC ads are a great tool to grow a customer base because they are focused.

How much traffic do you need for AdSense approval?

Apply for adsense after your website receives at least 100 unique visitors per day.

How do you generate ad revenue?

Now let’s look at the 8 steps to ad revenue generation.

  1. Provide quality content centered around a commercially viable industry.
  2. Optimize your content on high-priced keywords.
  3. Generate lots of traffic to your site.
  4. Determine what kind of advertising is selling in this niche.
  5. Design your web page template for advertising.

How can advertising increase revenue?

The simplest way to increase ad revenue is to increase traffic from first-time and repeat visitors. To increase traffic, many publishers start with essential search engine optimization (SEO) activities like keyword optimization and authentic link building.